$10 off for 6+ items. Code: GET10

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Hoyo “Genji” Shining Prince
Hoyo “Genji” Shining Prince front label
Hoyo “Genji” Shining Prince Thumbnail
Hoyo “Genji” Shining Prince front label Thumbnail

Hoyo “Genji” Shining Prince

Miyagi prefecture

$35.15 member price
- +

Bright and enticing

A shining prince indeed, this sake has won gold at the U.S. National Sake Appraisal. With a profile that falls somewhere between robust junmai and refined ginjo, Hoyo “Genji” Shining Prince utilizes Kura no Hana sake rice native to Miyagi Prefecture. This produces a gentle aroma that leads into flavor with a lemony, citrus start that gives way to a mellow cedar brightness. Pairs well with seared tuna and asparagus.


Brand Hoyo
Brewery Uchigasaki Brewing Company
Category Junmai
Subcategory N/A
Taste Profile Light & Dry
Rice variety Kura no Hana
Yeast variety Miyagi Yeast,  Association No. 901
Alcohol 15.0%
RPR ? 55%
SMV ? +4.0
Acidity ? 1.3
Values listed are at the time of production.

Serving Temperature

The best serving temperature of Hoyo “Genji” Shining Prince is cold (40-60°F).
  • Recommended
  • Not Recommended


Hoyo “Genji” Shining Prince - Miyagi prefecture

Hoyo is made in Miyagi prefecture in the Tohoku region.

Taste Metrics

Tasting Notes

  • Grapefruit

  • Chestnuts

  • Mineral


Recommended Pairing

  • Sushi/Sashimi

  • Seafood


Uchigasaki Brewing Company

In 1620, Date Masamune—a daimyo in Miyagi Prefecture—ordered Oribe Uchigasaki to build a town on the road to the northernmost prefecture on Honshu Island, Aomori. In 1661, Oribe’s son, Sakuemon, founded the Uchigasaki Brewing Company. They never stopped brewing sake for over 300 years since then. To this day, they continue to keep the tradition of making sake in small batches, keeping the craftsmanship of sake making used by the Nanbu Toji Guild. Loved by locals for generations, they are in the snowy and cold part of Japan, waking up every morning to bring you solid quality sake.

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